The webpage is for the Social Media Marketing Strategy event, known as the SMSsummit. The event aims to provide senior-level marketing professionals with real-world case studies and inspiration to improve their social media marketing strategies. The two-day event includes a pre-summit workshop day, keynote sessions, and interactive workshops on topics such as retargeting for paid social and building and maximizing influencer programs. The event’s speakers are senior executives from well-known brands such as the NFL, Delta Air Lines, and Bayer, who will share their successful social media strategies.

Attendees can expect to learn about creating a winning social media strategy, leveraging cross-industry case studies, and auditing their social media initiatives. The event offers opportunities to network and connect with other marketing professionals and includes sponsor and exhibit opportunities. The event also has a virtual conference option. Attendees can download the event brochure and sign up for updates and exclusive content.