Despite the grave warnings, GDPR hasn’t killed off the email business. Instead, European marketers are adjusting to the new game, rebuilding their email lists and embracing automation, testing, cross-channel integration, and new features.

Here’s the highlight video:

Join us as we explore how leading European brands are developing customer lifecycles in email and how collaboration, testing, optimization and automation are helping emai marketers accomplish these goals. At the show, email marketers and CRM managers will also be discussing topics including: win back campaigns, testing and measurement, cross-channel integration and interactive email.

We will hear from European brands about email’s power and its ability to create customer journeys that translate into customer loyalty and ROI. Then join us for fun-filled afternoons and evenings with networking activities, dining experiences and cocktail parties with the industry’s top marketing and agency executives.

For more details, please visit our official website.