Programmatic Pioneers Connect EU 2023 is an invite-only forum designed for digital media and programmatic marketing executives from Europe’s leading advertisers. The event is scheduled to take place on November 7-8, 2023, at Sopwell House in St. Albans. It offers a platform for senior-level professionals to network, learn, and explore the latest trends and strategies in programmatic marketing.

The agenda includes brainstorming sessions, closed-door meetings, and 1-1 vendor evaluations. Attendees can participate in private sessions led by market leaders to generate practical ideas for transforming their businesses. They can also efficiently evaluate service offerings through personalized meetings with selected vendors based on their investment priorities.

Programmatic Pioneers Connect aims to provide a bespoke experience for its members, fostering connections and facilitating knowledge exchange among professionals who are shaping the future of programmatic marketing.

The event features influential speakers such as Gerry D’Angelo (Vice President, Global Head of Media, Procter & Gamble), William Hart (Global Data, Audiences and Analytics Lead, Nestle), Prasad Ghag (Global Head of Media, Digital and Strategic Planning, Sanofi), and others.

The content focuses on key areas like adtech innovations, first-party data, identity, agency partnership models, and attribution tools. Decision-makers can gain valuable insights and engage in peer-to-peer interactive sessions to benchmark programmatic strategies that are achieving the best results in the rapidly evolving advertising landscape.

Programmatic Pioneers Connect ensures an exclusive and private environment where participants can freely discuss their digital media and programmatic priorities under the Chatham House Rule.

Overall, the event serves as a platform for senior-level executives to connect, learn, and explore innovative solutions in programmatic marketing, enabling them to stay ahead in the industry.