The Social Media Summit, scheduled for December 15, 2023, in Brussels, will focus on exploring the trends and challenges in social media for business growth, featuring insights from industry experts and the importance of staying updated in the ever-changing digital landscape.

The Social Media Summit is set to take place on December 15, 2023, in Brussels.
The summit aims to provide insights into the challenges and opportunities in the social media landscape for the year 2024, as well as current trends in 2023.
Speakers from renowned companies will share their experiences in adapting to market changes and evolving with the times.
The summit will cover various topics, including:
Emphasis on influencer marketing, particularly micro-influencers, while dealing with new platform regulations.
The rise of short-form videos like Instagram Reels and YouTube Shorts, as well as the importance of multisensory content.
The transition from traditional cookies to social ads.
The emergence of augmented reality and AI on platforms such as TikTok, BeReal, Instagram, and the Metaverse.
The utilization of multiple channels to enhance the customer experience.
The summit emphasizes the significance of understanding these trends and how to engage audiences effectively, given that social media now reaches 95% of the population aged 13 and above.
Attendees will have the opportunity to network with industry professionals, exchange ideas, and explore potential partnerships for their businesses.
Registration is encouraged to benefit from this unique experience and thrive in the constantly evolving digital world.
Additionally, the Mixx Awards winners will present their award-winning cases at the summit, with the winners’ announcement scheduled for October 19th.